Friday, September 23, 2011

Harry's Wine Blog: Beer Tasting 4 - 7pm Friday, Sep 23

Harry's Wine Blog: Beer Tasting 4 - 7pm Friday, Sep 23: Your host is Brett from Berkshire brewing. Brett came down from Mass. to taste us on this rainy Friday night. Renzo's pick tonight is th...

Thursday, September 15, 2011

Generate Dynamic QR Codes For Free

This is all you need to generate a dynamic QR Code for your business.
This is using free google web services:
Simply replace PUT_YOUR_URL_HERE with your URL. 

<iframe code"="" frameborder="0" height="140pt" name="QR" src=";cht=qr&amp;chl=PUT_YOUR_URL_HERE" width="140pt"></iframe> 
Sample output:

Here is the link to a QR Reader for your smart phone. 
Free QR Code reader. Support over 26 Smart Phone Brands.

Some sample QR Code uses: 
8 easy ways QR Codes can enhance your marketing efforts

Curated by

Saturday, September 10, 2011

This is what we can provide to get started

 We create a social media package including:

  1. A blog to provide a common source of curated information, news, events and a event calendar.    (using free services)
  2. A proven strategy on how to use search engines to help clients find your site.
    1. We incorporate the social media to increase your SEO ranking organically.
    2. This includes the use of linkedin, twitter, and Facebook to drive new customers to your    content on the blog.
  3. Wire google analyst into your current site and study the traffic.
    1. This will quickly help us identify and document issues with the conversion rate, the bounce rate, where people spend time on the site, …. .
  4. Training your staff on how to use and update the blog, social media and understand the google traffic analytics.
  5. Drive new customers from the blog to the, buy it now button.
  6. Optional: If you want to use SEM (Pay per click), we will study the demographics of your current customers and find other customers that look the same.
    1. This is then refined by combining the data with your domain knowledge.
    2. We will then find the most cost effective search terms by state, county or zip.
    3. All of this can be tracked daily using the google analytic tools.
    4. You will pay google for the click cost directly ( no markup ).
Image representing Google as depicted in Crunc...Image via CrunchBase
Image representing Facebook as depicted in Cru...Image via CrunchBase

 To complete the a

bove our normal fee is $2,500 to $3,000.
 This can be paid over time as the tasks are completed.